Totonchi Plastic Surgery Privacy Policy: Data Use and Protection

Totonchi Plastic Surgery | Ali Totonchi, M.D.
Website: drtotonchi.com
Last Updated: October 4, 2026

Totonchi Plastic Surgery and Ali Totonchi, M.D. (“Totonchi Plastic Surgery,” “we,” “us,” or “our”) respect your privacy and are committed to protecting the personal information you provide when visiting our website.

This Privacy Policy describes the types of information we may collect through drtotonchi.com, how we may use and disclose that information, and the choices available to you.

This Privacy Policy applies to information collected through this website. It does not replace our HIPAA Notice of Privacy Practices, which governs protected health information (“PHI”) maintained by our medical practice as required by the Health Insurance Portability and Accountability Act (“HIPAA”) and other applicable laws.

Information We Collect

When you use our website, you may voluntarily provide information to us, including:

  • Your name
  • Telephone number
  • Email address
  • Contact information
  • Appointment or consultation preferences
  • Procedures or services in which you are interested
  • Questions or comments submitted to our practice
  • Photographs or documents you choose to provide
  • Medical or health-related information you voluntarily provide
  • Other information submitted through our website forms

Our website and service providers may also automatically collect certain technical information, such as your IP address, browser type, device type, operating system, pages visited, referring website, date and time of access, and information regarding your interaction with our website.

Consultation and Contact Forms

Our website allows visitors to contact Totonchi Plastic Surgery and request appointments or consultations.

Information submitted through these forms may be processed using third-party technology providers that assist us in receiving and responding to inquiries.

Please do not use a general website contact form for emergencies or urgent medical matters.

If you are experiencing a medical emergency, call 911 or seek immediate medical attention.

Submitting a consultation or contact request through this website does not, by itself, establish a physician-patient relationship.

Protected Health Information and HIPAA

Information you provide to Totonchi Plastic Surgery may, under certain circumstances, constitute protected health information under HIPAA.

When information constitutes PHI and is created, received, maintained, or transmitted by Totonchi Plastic Surgery as a HIPAA-covered healthcare provider, our handling of that information is governed by HIPAA and our Notice of Privacy Practices.

Our Notice of Privacy Practices describes how medical information about you may be used and disclosed and how you may obtain access to that information.

If there is a conflict between this Website Privacy Policy and our Notice of Privacy Practices regarding PHI, our Notice of Privacy Practices and applicable law will control.

How We Use Information

We may use information collected through our website to:

  • Respond to questions and inquiries
  • Process consultation and appointment requests
  • Communicate with prospective and existing patients
  • Provide information about procedures, treatments, and services
  • Coordinate patient care when appropriate
  • Operate and maintain our website
  • Improve website functionality and visitor experience
  • Maintain the security and integrity of our website
  • Detect or prevent fraud, misuse, or security incidents
  • Comply with applicable laws, regulations, and legal requirements
  • Maintain appropriate business and administrative records

Where permitted by applicable law, we may also use contact information to communicate information about services, events, or other practice-related matters. Recipients may opt out of promotional electronic communications as provided in those communications.

Cookies, Analytics, and Similar Technologies

Our website may use cookies, analytics tools, pixels, tags, and similar technologies to operate the website, remember preferences, understand how visitors interact with the website, improve performance, and evaluate our marketing efforts.

Some of these technologies may be provided by third parties.

Because healthcare websites may involve sensitive information, Totonchi Plastic Surgery seeks to use tracking and analytics technologies in a manner consistent with applicable healthcare and privacy laws.

We do not knowingly authorize third-party advertising or analytics providers to use protected health information in a manner prohibited by HIPAA.

Visitors may be able to control certain cookies through browser settings or any cookie-management tools provided on our website.

Third-Party Service Providers

We may use third-party companies to help operate our website and practice, including providers of:

  • Website hosting and maintenance
  • Website forms and customer communications
  • Appointment and consultation management
  • Information technology and cybersecurity
  • Email and communications
  • Analytics
  • Payment or financing services
  • Other administrative services

These companies may receive information as necessary to perform services on our behalf.

When a service provider creates, receives, maintains, or transmits PHI on our behalf and qualifies as a Business Associate under HIPAA, we require appropriate safeguards and agreements as required by applicable law.

Patient Forms

Our website may provide access to patient forms, questionnaires, preoperative materials, postoperative instructions, and other medical information.

Information provided through patient forms may contain sensitive medical information. Patients should follow the instructions provided by our office for securely submitting completed medical forms.

Patient Photographs and Before-and-After Images

Our website contains photographs demonstrating results from procedures performed by Dr. Ali Totonchi.

Patient photographs used on our website for educational or marketing purposes are displayed with appropriate patient authorization or as otherwise permitted by applicable law.

Results vary from patient to patient, and photographs are not a guarantee or representation that another patient will achieve the same or similar results.

If a patient or prospective patient sends photographs to us for purposes of consultation or treatment, submitting those photographs does not constitute permission for Totonchi Plastic Surgery to publish or use those photographs for advertising, marketing, social media, or other promotional purposes.

Separate authorization will be obtained when required before identifiable patient photographs are used for such purposes.

Sale of Personal Information

Totonchi Plastic Surgery does not sell protected health information.

We do not sell personal information for monetary compensation.

Certain privacy laws may define terms such as “sale,” “sharing,” or “targeted advertising” more broadly. Where applicable, we will provide the rights and choices required by law.

Email, Text Messages, and Electronic Communications

Electronic communications, including ordinary email and text messaging, may not always be completely secure.

Please avoid sending highly sensitive medical information through unsecured communication methods unless specifically instructed to do so by our office.

Patients should use secure communication methods provided or recommended by our practice when available.

Information Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic communication, or information-storage system can be guaranteed to be completely secure. We therefore cannot guarantee the absolute security of information transmitted electronically.

Data Retention

We may retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected and to comply with applicable medical-record, legal, regulatory, accounting, and business requirements.

Information that becomes part of a patient’s medical record will be retained according to applicable medical-record retention requirements and our practice policies.

Links and Third-Party Websites

Our website may contain links to websites or services operated by third parties.

Totonchi Plastic Surgery is not responsible for the privacy, security, or content practices of third-party websites. Visitors should review the privacy policies of third-party websites before providing personal information.

Children’s Privacy

Our website is intended primarily for adults and is not designed to knowingly collect personal information directly from children without appropriate involvement of a parent or legal guardian.

Because our practice also provides certain pediatric and craniofacial services, parents and legal guardians may contact us regarding care for minors. Information concerning minor patients will be handled in accordance with applicable healthcare and privacy laws.

Your Privacy Choices

Depending upon applicable law and the type of information involved, you may have rights concerning your personal information.

You may contact us to ask questions about our privacy practices, update certain information, change communication preferences, or exercise privacy rights available under applicable law.

Rights relating specifically to protected health information are described in our HIPAA Notice of Privacy Practices.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, website, technologies, or legal requirements.

When changes are made, we will update the “Last Updated” date at the top of this page.

Contact Us

If you have questions about this Privacy Policy or our website privacy practices, please contact:

Totonchi Plastic Surgery
Ali Totonchi, M.D.

29017 Cedar Road
Lyndhurst, Ohio 44124

Telephone: (440) 461-7999

Email: totonchimd@gmail.com

For questions regarding medical records, protected health information, or your rights under HIPAA, please contact Totonchi Plastic Surgery and ask to speak with the Privacy Officer.

Important Notice

This Website Privacy Policy applies to information collected through drtotonchi.com and does not replace Totonchi Plastic Surgery’s HIPAA Notice of Privacy Practices.

Information provided on this website is for general educational purposes and is not intended as a substitute for professional medical advice, diagnosis, or treatment. Website communications do not create a physician-patient relationship.